Re-launching of the Weston Newspaper is a success!

Results prove it: Re-launching of the Weston Newspaper is a success!

By Evelyn Alcala, evelyn@ciudadweston.com

 

After 8 years in circulation, we continue to be the only community Bi-lingual Newspaper of our City of Weston. The re-launching was a total success. Thanks due to the reception that we have had from our readers and advertisers, we continue our commitment to inform the community about current events and to promote business in West of Broward.

The print version of the Newspaper is just the tip of the iceberg now, since the social media platform went well over the 10,000 print copies sent directly to homes and distributed on the streets monthly.

Additionally, we have reached up until now 11,000 followers with information and commercial promotions through Facebook -facebook.com/ciudadwestonnewspaper, Instagram -@ciudadwestonnewspaper, Twitter -@ciudadwestonnew, Website –www.ciudadweston.com and the digital platform for publications ISSUU.com/ciudadweston.

We have added to the edition, the bridal section which will come out from September all through

December and which will help advertisers expose their business to everything related to Brides, Parties and Weddings. Furthermore, you will find current events of political, finance, health, educational and climate interests. Our calendar of events is directed to American and Latin adults and children alike encouraging them to enjoy artistic and recreational family activities in Weston and surrounding areas.

The best news is that the slow season is behind us and the quarter when sales spike will increase significantly which in turn will reflect on sales and new business for our advertisers. This will improve by the end of the year. We wish to rally behind you in your marketing strategy and offer our Social Media platform and our advertising space for the next issues to come.

Remember that if you say it in English and Spanish simultaneously you increase the number of people you reach in one publication due to the multicultural population of West Broward.

…and take advantage of Labor Day offers!

Evelyn Alcala

evelyn@ciudadweston.com

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